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Icons Library

Lex Icons™ is an extensive, open-source collection of icons that help explain key terms and principles that define global food systems. You can view a selection of our icons here and on The Noun Project, the world’s largest repository for open-source icons.

All Lex Icons™ designers own their work but have granted the royalty-free, perpetual, non-exclusive, worldwide right of usage of their work to thelexicon.org under a Creative Commons 4.0 license. Licensees (you) are allowed to share (copy and redistribute Lex Icons™ in any medium or format) or adapt (remix, transform, and build upon the material for any purpose, even commercially). The licensor (us) cannot revoke these freedoms as long as the licensee follows these license terms.

Attribution: You must give appropriate credit, provide a link to this web page, and indicate if any changes have been made to these Lex Icons™. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.

Note: You may not apply legal terms or technological measures that legally restrict others from doing anything this license permits.

Finally, these Lex Icons™ are cool, but the designers of each icon reserve the merchandising rights for their work. This means that merchandise that use these Lex Icons™ as designs (as opposed to describing some other product), must be negotiated with the icons’ designers. For example, t-shirts, hats, clothing, and other merchandise that only feature a Lex Icon™, itself, cannot be sold without permission from the designers.

That’s it! If you have any additional questions, feel free to reach out the Lex Icons™ team here.

Icons Library

Lex Icons™ is an extensive, open-source collection of icons that help explain key terms and principles that define global food systems. You can view a selection of our icons here and on The Noun Project, the world’s largest repository for open-source icons.

All Lex Icons™ designers own their work but have granted the royalty-free, perpetual, non-exclusive, worldwide right of usage of their work to thelexicon.org under a Creative Commons 4.0 license. Licensees (you) are allowed to share (copy and redistribute Lex Icons™ in any medium or format) or adapt (remix, transform, and build upon the material for any purpose, even commercially). The licensor (us) cannot revoke these freedoms as long as the licensee follows these license terms.

Attribution: You must give appropriate credit, provide a link to this web page, and indicate if any changes have been made to these Lex Icons™. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.

Note: You may not apply legal terms or technological measures that legally restrict others from doing anything this license permits.

Finally, these Lex Icons™ are cool, but the designers of each icon reserve the merchandising rights for their work. This means that merchandise that use these Lex Icons™ as designs (as opposed to describing some other product), must be negotiated with the icons’ designers. For example, t-shirts, hats, clothing, and other merchandise that only feature a Lex Icon™, itself, cannot be sold without permission from the designers.

That’s it! If you have any additional questions, feel free to reach out the Lex Icons™ team here.

Branch Chain Fatty Acids (BCFAs)

Branched-chain fatty acids (BCFAs) and long-chain fatty acids (LCFAs) are versatile precursors of a broad range of chemicals ranging from surfactants to fragrances and plastics.

Mykhailo Sidash

Ukraine

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Branch Chain Fatty Acids (BCFAs)

Carbohydrate

Lex Icons Community

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Carbohydrate

Cholesterol

A fatty substance that circulates in the blood in lipoproteins and is crucial for building cell membranes and producing hormones; high levels of low-density lipoprotein (LDL) cholesterol can contribute to plaque formation in arteries, increasing the risk of cardiovascular diseases; high-density lipoprotein (HDL) cholesterol, on the other hand, is considered “good” cholesterol, and helps remove excess cholesterol from the bloodstream; balancing these levels through diet, exercise, and medication is vital for cardiovascular health.

Nilufer Sen

Turkey

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Cholesterol

Cholesterol (None) 1

Cholesterol is a type of fat found in animal products such as meat, eggs, and dairy. It is not found in plant-based foods. “No cholesterol” refers to foods that do not contain any cholesterol because they are made from plant-based ingredients rather than animal products. Alternative protein sources that are “no cholesterol” include beans, legumes, nuts, and seeds.

Lex Icons Community

USA

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Cholesterol (None) 1

Cholesterol (None) 2

Cholesterol is a type of fat found in animal products such as meat, eggs, and dairy. It is not found in plant-based foods. “No cholesterol” refers to foods that do not contain any cholesterol because they are made from plant-based ingredients rather than animal products. Alternative protein sources that are “no cholesterol” include beans, legumes, nuts, and seeds.

Lex Icons Community

USA

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Cholesterol (None) 2

Diet

Lex Icons Community

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Diet

Dietary Guidelines

Evidence-based recommendations provided by health authorities or governments to guide individuals in making informed dietary choices that promote overall health and prevent chronic diseases; guidelines offer advice on various aspects of nutrition, including the types and amounts of foods to consume, physical activity recommendations, and strategies for maintaining a balanced diet.

Laurent Bruwier

Belgium

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Dietary Guidelines

Dieting

The practice of regulating one’s food intake, often with the goal of achieving specific health, fitness, or weight-related objectives; diets can vary widely, including approaches such as calorie restriction, low-carbohydrate diets, or plant-based eating; behaviorally sustainable and balanced dietary habits are generally recommended over short-term, overly restrictive practices to increase the likelihood of long-term success.

Laurent Bruwier

Belgium

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Dieting

Fat (Reduced)

A food product that has undergone a reduction in its fat content compared to the standard or original version; achieved through various methods such as altering ingredients or using different processing techniques; also a labeling term commonly found on packaged foods, indicating a lower fat percentage for individuals seeking a diet with reduced fat intake.

Lex Icons Community

USA

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Fat (Reduced)

Fat Cells

Lex Icons Community

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Fat Cells

Fats

One of the three main macronutrient groups in human diet (along with carbohydrates and proteins); used by the body as a source of energy and a means of storing energy, and also performs other important functions in the body; however, too much fat or too much of the wrong type of fat can be unhealthy.

Lex Icons Community

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Fats

Flavorings

Cameron Ward

USA

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Flavorings

Food Supplement

Cameron Ward

USA

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Food Supplement

Grocery Store

Store that primarily retails a general range of food products, which may be fresh or packaged.

Giulio Satriani

Italy

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Grocery Store

High Iron

A food or a diet rich in iron.

Nilufer S.

Turkey

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

High Iron

High Protein

A food or a diet rich in protein.

Nilufer S.

Turkey

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

High Protein

High Sodium

When nutritionally measure, food has high amounts of sodium.

Nilufer Sen

Turkey

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

High Sodium

High Vitamin B12

A food or a diet rich in vitamin B12.

Nilufer S.

Turkey

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

High Vitamin B12

High Vitamin D

A food or a diet rich in vitamin D.

Nilufer S.

Turkey

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

High Vitamin D

Indigenous Cuisine

Lingxi Li

USA

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Indigenous Cuisine

Lipid Profile

A pattern of lipids in the blood or in a food

Mykhailo Sidash

Ukraine

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Lipid Profile

Low Sodium

When nutritionally measure, food has low amounts of sodium.

Nilufer Sen

Turkey

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Low Sodium

Low Sugar

A food or a diet low in sugar.

Nilufer Sen

Turkey

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Low Sugar

Macronutrients

Essential nutrients required by the body in relatively large amounts to sustain growth, energy, and overall health; the three main macronutrients are carbohydrates, proteins, and fats; these nutrients provide the energy necessary for bodily functions and play key roles in metabolism, tissue repair, and other physiological processes.

Lex Icons Community

USA

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Macronutrients

Macronutrients – Open

Lex Icons Community

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Macronutrients – Open

Meal Planning

Madison Skaggs

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Meal Planning

Micronutrients

Vitamins and minerals that are needed by the body in small amounts but have a critical impact on human health; play crucial roles in various physiological functions (e.g., metabolism, immune function, bone health); consuming a varied and balanced diet ensures an adequate intake of micronutrients for overall health and well-being.

Lex Icons Community

USA

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Micronutrients

Nutrient Cycle / Cycling

A nutrient cycle is a repeated pathway of a particular nutrient or element from the environment through one or more organisms and back to the environment.

Fatma Berfin Bulut

Turkey

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Nutrient Cycle / Cycling

Nutrient Cycle / Cycling (Tightened)

A nutrient cycle is a repeated pathway of a particular nutrient or element from the environment through one or more organisms and back to the environment

Fatma Berfin Bulut

Turkey

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Nutrient Cycle / Cycling (Tightened)

Nutrient Density

The concentration of essential nutrients, such as vitamins and minerals, in a food relative to the calorie content; foods with high nutrient density provide a greater amount of beneficial nutrients per calorie, which supports a balanced and healthful diet; examples of nutrient-dense foods include fruits, vegetables, lean proteins, and whole grains.

Lex Icons Community

USA

Lex Icons™ is an eminently useful, peer-reviewed visual language of terms and principles that describe global food and agriculture.

lex-icons.org

Nutrient Density

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Each Lex Icons™ designer owns their work, but they have granted a royalty-free, perpetual, non-exclusive, and worldwide right of usage for their work to lex-icons.org. If you have any questions, feel free to reach out to the Lex Icons™ team here.

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The Lex Icons™ Platform is produced by The Lexicon™, an international NGO that brings together food companies, government agencies, financial institutions, scientists, entrepreneurs, and food producers from across the globe to tackle some of the most complex challenges facing our food systems.

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Team

The Lex Icons™ Platform was developed by Green Brown Blue, an invitation-only food systems solutions activator produced by The Lexicon with support from Food at Google. The activator model fosters unprecedented collaborations between leading food service companies, environmental NGOs, government agencies, and technical experts from across the globe.

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Connected Market Tools

We have no idea who grows our food, what farming practices they use, the communities they support, or what processing it undergoes before reaching our plates.

As a result, we have no ability to make food purchases that align with our values as individuals, or our missions as companies.

To change that, we’ve asked experts to demystify the complexity of food purchasing so that you can better informed decisions about what you buy.

Connected Markets: Agrobiodiversity - Lexicon of Food
Connected Markets: Aquaculture - Lexicon of Food
Connected Markets: Just BIPOC Sourcing - Lexicon of Food
Connected Markets: Meat - Lexicon of Food
Connected Markets: Regenerative Agriculture - Lexicon of Food
Connected Markets: Alternative Proteins - Lexicon of Food
Connected Markets: Fisheries - Lexicon of Food
Connected Markets: Reusables - Lexicon of Food
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Explainers

The Lexicon of Food’s community of experts share their insights and experiences on the complex journey food takes to reach our plates. Their work underscores the need for greater transparency and better informed decision-making in shaping a healthier and more sustainable food system for all.

Agrobiodiversity - Lexicon of Food
Aquaculture - Lexicon of Food
Alternative Proteins - Lexicon of Food
Food is Medicine - Lexicon of Food
Food and Culture Explained - Lexicon of Food
Food and Climate Explained - Lexicon of Food
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Food and Healthcare Explained - Lexicon of Food
Reusables - Lexicon of Food
Regenerative Agriculture - Lexicon of Food
Meat OS - Lexicon of Food
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Food and Personal Health Explained
Food Choices for a Healthy Planet - Lexicon of Food
Single-Use Plastics - Lexicon of Food

Researcher

Professionals at universities and research institutions seeking scholarly articles, data, and resources.

Funder

Tools to align investment and grant making strategies with advances in agriculture, food production, and emerging markets.

Food Service Purchaser

Professionals seeking information on ingredient sourcing, menu planning, sustainability, and industry trends.

Culinary Professional

Chefs and food industry professionals seeking inspiration on ingredients and sustainable trends to enhance their work.

Consumer

Individuals interested in food products, recipes, nutrition, and health-related information for personal or family use.

Farmer and Rancher

Individuals producing food, fiber, feed, and other agricultural products that support both local and global food systems.

Tell us who you are and we'll take you on a curated journey through Lexicon of Food.

This online platform is years in the making, featuring the contributions of 1000+ companies and NGOs across a dzen domain areas. To introduce you to their work, we’ve assembled personalized experiences with insights from our community of international experts.

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Fisher

Artisanal and commercial operators that contribute to local economies, food security, and the sustainability of marine and freshwater ecosystems.

Retailer

Businesses connecting producers with consumers by offering their products through grocery stores, markets, and online platforms.

Food Company

Businesses engaged in food production, processing, and distribution that seek insight from domain experts

Extension Agent

Those offering specialized resources and support and guidance in agriculture, food production, and nutrition.

Storyteller

Individuals who engage and educate audience on themes related to agriculture, food production, and nutrition.

Nutritionist

Nutritional information for professionals offering informed dietary choices that help others reach their health objectives

Conservation & Climate

Those advocating for greater awareness and stronger action to address climate impacts on agriculture and food security.

Educator

Professionals seeking curriculum materials, lesson plans, and learning tools related to food and agriculture.

Agrobiodiversity

Over half the world’s agricultural production comes from only three crops. Can we bring greater diversity to our plates?

Meat OS

In the US, four companies control nearly 85% of the beef we consume. Can we develop more regionally-based markets?

Single-Use Plastics

How can we develop alternatives to single-use plastics that are more sustainable and environmentally friendly?

Regenerative Agriculture

Could changing the way we grow our food provide benefits for people and the planet, and even respond to climate change?

Alternative Proteins

Can we meet the growing global demand for protein while reducing our reliance on traditional animal agriculture?

Food Packaging

It’s not only important what we eat but what our food comes in. Can we develop tools that identify toxic materials used in food packaging?

Featured

Explore The Lexicon’s collection of immersive storytelling experiences featuring insights from our community of international experts.

The Great Protein Shift
Our experts use an engaging interactive approach to break down the technologies used to create these novel proteins.

Regenerative Agriculture Principle 1

Ten Principles for Regenerative Agriculture
What is regenerative agriculture? We’ve developed a framework to explain the principles, practices, ecological benefits and language of regenerative agriculture, then connected them to the UN’s Sustainable Development Goals.

Food is Medicine

Food-related chronic diseases are the biggest burden on healthcare systems. What would happen if we treated food as medicine?

Fisheries

How can we responsibly manage our ocean fisheries so there’s enough seafood for everyone now and for generations to come?

Ecological Benefits

Mobilizing agronomists, farmers, NGOs, chefs, and food companies in defense of biodiversity in nature, agriculture, and on our plates.

Food Choices

Can governments develop guidelines that shift consumer diets, promote balanced nutrition and reduce the risk of chronic disease?

Aquaculture

Will sustainably raising shellfish, finfish, shrimp and algae meet the growing demand for seafood while reducing pressure on wild fisheries?

Lex Icons

How can a universal visual language to describe our food systems bridge cultural barriers and increase consumer literacy?

Lexicon of Food logo

Ecological Benefits Framework (EBF)

Regenerative Agriculture and Ecological Benefits Framework (EBF) - Lexicon of Food
Regenerative Agriculture and Ecological Benefits


What if making the right food choices could be an effective tool for addressing a range of global challenges?

Let’s start with climate change. While it presents our planet with existential challenges, biodiversity loss, desertification, and water scarcity should be of equal concern—they’re all connected.

Instead of seeking singular solutions, we must develop a holistic approach, one that channel our collective energies and achieve positive impacts where they matter most.

To maximize our collective impact, EBF can help consumers focus on six equally important ecological benefits: air, water, soil, biodiversity, equity, and carbon.

Ecological Benefits Framework (EBF) by Lexicon of Food
The EBF Commons
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Community of Experts

We’ve gathered domain experts from over 1,000 companies and organizations working at the intersection of food, agriculture, conservation, and climate change.

Agrobiodiversity

Lex Icons™

Aquaculture

Food Packaging

Regenerative Agriculture

Meat OS

Food is Medicine

Alternative Proteins

Single-Use Plastics

Fisheries

Lexicon of Food logo

About

The Lexicon™ is a California-based nonprofit founded in 2009 with a focus on positive solutions for a more sustainable planet.

For the past five years, it has developed an “activator for good ideas” with support from Food at Google. This model gathers domain experts from over 1,000 companies and organizations working at the intersection of food, agriculture, conservation, and climate change.

Together, the community has reached consensus on strategies that respond to challenges across multiple domain areas, including biodiversity, regenerative agriculture, food packaging, aquaculture, and the missing middle in supply chains for meat.

Lexicon of Food is the first public release of that work.

 

Agrobiodiversity

Over half the world’s agricultural production comes from only three crops. Can we bring greater diversity to our plates?

Meat OS

In the US, four companies control nearly 85% of the beef we consume. Can we develop more regionally-based markets?

Single-Use Plastics

How can we develop alternatives to single-use plastics that are more sustainable and environmentally friendly?

Regenerative Agriculture

Could changing the way we grow our food provide benefits for people and the planet, and even respond to climate change?

Alternative Proteins

Can we meet the growing global demand for protein while reducing our reliance on traditional animal agriculture?

Food Packaging

It’s not only important what we eat but what our food comes in. Can we develop tools that identify toxic materials used in food packaging?

Featured

Explore The Lexicon’s collection of immersive storytelling experiences featuring insights from our community of international experts.

The Great Protein Shift
Our experts use an engaging interactive approach to break down the technologies used to create these novel proteins.

Regenerative Agriculture Principle 1

Ten Principles for Regenerative Agriculture
What is regenerative agriculture? We’ve developed a framework to explain the principles, practices, ecological benefits and language of regenerative agriculture, then connected them to the UN’s Sustainable Development Goals.

Food is Medicine

Food-related chronic diseases are the biggest burden on healthcare systems. What would happen if we treated food as medicine?

Fisheries

How can we responsibly manage our ocean fisheries so there’s enough seafood for everyone now and for generations to come?

Ecological Benefits

Mobilizing agronomists, farmers, NGOs, chefs, and food companies in defense of biodiversity in nature, agriculture, and on our plates.

Food Choices

Can governments develop guidelines that shift consumer diets, promote balanced nutrition and reduce the risk of chronic disease?

Aquaculture

Will sustainably raising shellfish, finfish, shrimp and algae meet the growing demand for seafood while reducing pressure on wild fisheries?

Lex Icons

How can a universal visual language to describe our food systems bridge cultural barriers and increase consumer literacy?

Welcome to the “FOOD CHOICES FOR A HEALTHY PLANET” game!

This game was designed to raise awareness about the impacts our food choices have on our own health, but also the environment, climate change and the cultures in which we live.

First, you can choose one of the four global regions and pick a character that you want to play.

Each region has distinct cultural, economic, historical, and agricultural capacities to feed itself, and each character faces different challenges, such as varied access to food, higher or lower family income, and food literacy. 

As you take your character through their day, select the choices you think they might make given their situation. 

At the end of the day you will get a report on the impact of your food choices on five areas: health, healthcare, climate, environment and culture. Take some time to read through them. Now go back and try again. Can you make improvements in all five areas? Did one area score higher, but another score lower? 

FOOD CHOICES FOR A HEALTHY PLANET will help you better understand how all these regions and characters’ particularities can influence our food choices, and how our food choices can impact our personal health, national healthcare, environment, climate, and culture. Let’s Play!

The FOOD CHOICES FOR A HEALTHY PLANET game allows users to experience the dramatic connections between food and climate in a unique and engaging way. The venue and the game set-up provides attendees with a fun experience, with a potential to add a new layer of storytelling about this topic.

Starting the game: the pilot version of the game features four country/regions: Each reflects a different way people (and the national dietary guidelines) look at diets: Nordic Countries (sustainability), Brazil (local and whole foods instead of ultra-processed foods); Canada (plant-forward), and Indonesia (developing countries).

Personalizing the game: players begin by choosing a country and then a character who they help in making food choices over the course of one day. Later versions may allow for creating custom avatars.

Making tough food choices: This interactive game for all ages shows how the food choices we make impact our health and the environment, and even contribute to climate change.

FoodChoices-Sylvia-Groceries-Screen
FoodChoices-Sylvia-YesNo-Screen
FoodChoices-Sylvia-Drinks-Screen
FoodChoices-Sylvia-DinnerPlate-Screen
FoodChoices-Sylvia-CharacterDescription-Screen

What we eat matters: at the end of each game, players learn that every decision they make impacts not only their health, but a national healthcare system, the environment, climate and even culture.

Nutrition

Application

We’d love to know more about you and why you think you will be a great fit for this position! Shoot us an email introducing you and we’ll get back to you as soon as possible!

Water Quality

Providing best water quality conditions to ensure optimal living condition for growth, breeding and other physiological needs

Water quality is sourced from natural seawater with dependency on the tidal system. Water is treated to adjust pH and alkalinity before stocking.

Learn how to improve

Smallholder Farmer

Producers that own and manages the farm operating under small-scale farming model with limited input, investment which leads to low to medium production yield

All 1,149 of our farmers in both regencies are smallholder farmers who operate with low stocking density, traditional ponds, and no use of any other intensification technology.

Learn how to improve

Worker Safety

Safe working conditions — cleanliness, lighting, equipment, paid overtime, hazard safety, etc. — happen when businesses conduct workplace safety audits and invest in the wellbeing of their employees

Company ensure implementation of safe working conditions by applying representative of workers to health and safety and conduct regular health and safety training. The practices are proven by ASIC standards’ implementation

Learn how to improve

Community Livelihood

Implementation of farming operations, management and trading that impact positively to community wellbeing and sustainable better way of living

The company works with local stakeholders and local governments to create support for farmers and the farming community in increasing resilience. Our farming community is empowered by local stakeholders continuously to maintain a long generation of farmers.

Learn how to improve

Frozen at Peak Freshness

Freezing seafood rapidly when it is at peak freshness to ensure a higher quality and longer lasting product

Our harvests are immediately frozen with ice flakes in layers in cool boxes. Boxes are equipped with paper records and coding for traceability. We ensure that our harvests are processed with the utmost care at <-18 degrees Celsius.

Learn how to improve

Deforestation Free

Sourcing plant based ingredients, like soy, from producers that do not destroy forests to increase their growing area and produce fish feed ingredients

With adjacent locations to mangroves and coastal areas, our farmers and company are committed to no deforestation at any scale. Mangrove rehabilitation and replantation are conducted every year in collaboration with local authorities. Our farms are not established in protected habitats and have not resulted from deforestation activity since the beginning of our establishment.

Learn how to improve

Natural Feed

Implement only natural feeds grown in water for aquatic animal’s feed without use of commercial feed

Our black tiger shrimps are not fed using commercial feed. The system is zero input and depends fully on natural feed grown in the pond. Our farmers use organic fertilizer and probiotics to enhance the water quality.

Learn how to improve

Increased Biodiversity

Enhance biodiversity through integration of nature conservation and food production without negative impact to surrounding ecosysytem

As our practices are natural, organic, and zero input, farms coexist with surrounding biodiversity which increases the volume of polyculture and mangrove coverage area. Farmers’ groups, along with the company, conduct regular benthic assessments, river cleaning, and mangrove planting.

Learn how to improve

THE TERM “MOONSHOT” IS OFTEN USED TO DESCRIBE an initiative that goes beyond the confines of the present by transforming our greatest aspirations into reality, but the story of a moonshot isn’t that of a single rocket. In fact, the Apollo program that put Neil Armstrong on the moon was actually preceded by the Gemini program, which in a two-year span rapidly put ten rockets into space. This “accelerated” process — with a new mission nearly every 2-3 months — allowed NASA to rapidly iterate, validate their findings and learn from their mistakes. Telemetry. Propulsion. Re-entry. Each mission helped NASA build and test a new piece of the puzzle.

The program also had its fair share of creative challenges, especially at the outset, as the urgency of the task at hand required that the roadmap for getting to the moon be written in parallel with the rapid pace of Gemini missions. Through it all, the NASA teams never lost sight of their ultimate goal, and the teams finally aligned on their shared responsibilities. Within three years of Gemini’s conclusion, a man did walk on the moon.

FACT is a food systems solutions activator that assesses the current food landscape, engages with key influencers, identifies trends, surveys innovative work and creates greater visibility for ideas and practices with the potential to shift key food and agricultural paradigms.

Each activator focuses on a single moonshot; instead of producing white papers, policy briefs or peer-reviewed articles, these teams design and implement blueprints for action. At the end of each activator, their work is released to the public and open-sourced.

As with any rapid iteration process, many of our activators re-assess their initial plans and pivot to address new challenges along the way. Still, one thing has remained constant: their conviction that by working together and pooling their knowledge and resources, they can create a multiplier effect to more rapidly activate change.

Picture of Douglas Gayeton

Douglas Gayeton

Co-Founder
THE LEXICON

Picture of Michiel Bakker

Michiel Bakker

Vice President
Global Workplace Programs
GOOGLE

Eligibility, Submission Terms and Conditions

Sponsor

A Greener Blue Global Storytelling Initiative is sponsored by The Lexicon, a US based 501(c)(3) public charity.

Opportunity

Storytellers will join A Greener Blue Storytelling Collective to create stories for the International Year of Artisanal Fisheries and Aquaculture with the FAO and its partner organizations. Members of the Collective will take part in a private online “Total Storytelling Lab” led by The Lexicon’s Douglas Gayeton. Upon completion of this online certificate program, members of the Collective will join seafood experts from around the globe in creating A Greener Blue Storytelling initiative.

Terms

Who can enter and how selections are made.

A Greener Blue is a global call to action that is open to individuals and teams from all over the world. Below is a non-exhaustive list of subjects the initiative targets.

  • Creatives and storytellers with a passion for food and the willingness to support small-scale fisherpeople and experts worldwide. This category includes, but is not exhausted in photographers, videomakers, illustrators, podcasters, and writers.
  • Food Activists working to change open sea fishing and aquaculture; 
  • Members of fishing and indigenous communities that support their communities, share their stories and protect their way of life;
  • Local and International NGOs work every day with actors across the whole value chain to create more sustainable seafood models.

To apply, prospective participants will need to fill out the form on the website, by filling out each part of it. Applications left incomplete or containing information that is not complete enough will receive a low score and have less chance of being admitted to the storytelling lab.

Nonprofit organizations, communities of fishers and fish farmers and companies that are seeking a closer partnership or special support can also apply by contacting hello@thelexicon.org and interacting with the members of our team.

Special attention will be given to the section of the form regarding the stories that the applicants want to tell and the reasons for participating. All proposals for stories regarding small-scale or artisanal fishers or aquaculturists, communities of artisanal fishers or aquaculturists, and workers in different steps of the seafood value chain will be considered.

Stories should show the important role that these figures play in building a more sustainable seafood system. To help with this narrative, the initiative has identified 10 principles that define a more sustainable seafood system. These can be viewed on the initiative’s website and they state:
Seafood is sustainable when:

  • it helps address climate change
  • it supports global ecosystems
  • it optimizes impact on resources and nutrient cycles.
  • it promotes a safe growing environment for safe food sources.
  • it advances animal welfare.
  • it enhances flavor and nutrition.
  • it builds resilience and self-sufficiency in local communities.
  • it prioritizes inclusion, equality, and fair treatment of workers.
  • it preserves legality and the quality and the story of the product throughout the value chain.
  • it creates opportunities along the whole value chain.

Proposed stories should show one or more of these principles in practice.

Applications are open from the 28th of June to the 15th of August 2022. There will be 50 selected applicants who will be granted access to The Lexicon’s Total Storytelling Lab. These 50 applicants will be asked to accept and sign a learning agreement and acceptance of participation document with which they agree to respect The Lexicon’s code of conduct.

The first part of the lab will take place online between August the 22nd and August the 26th and focus on training participants on the foundation of storytelling, supporting them to create a production plan, and aligning all of them around a shared vision.

Based on their motivation, quality of the story, geography, and participation in the online Lab, a selected group of participants will be gifted a GoPro camera offered to the program by GoPro For A Change. Participants who are selected to receive the GoPro camera will need to sign an acceptance and usage agreement.

The second part of the Storytelling Lab will consist of a production period in which each participant will be supported in the production of their own story. This period goes from August 26th to October 13th. Each participant will have the opportunity to access special mentorship from an international network of storytellers and seafood experts who will help them build their story. The Lexicon also provides editors, animators, and graphic designers to support participants with more technical skills.

The final deadline to submit the stories is the 14th of October. Participants will be able to both submit complete edited stories, or footage accompanied by a storyboard to be assembled by The Lexicon’s team.

All applicants who will exhibit conduct and behavior that is contrary to The Lexicon’s code of conduct will be automatically disqualified. This includes applicants proposing stories that openly discriminate against a social or ethnic group, advocate for a political group, incite violence against any group, or incite to commit crimes of any kind.

All submissions must be the entrant’s original work. Submissions must not infringe upon the trademark, copyright, moral rights, intellectual rights, or rights of privacy of any entity or person.

Participants will retain the copyrights to their work while also granting access to The Lexicon and the other partners of the initiative to share their contributions as part of A Greener Blue Global Storytelling Initiative.

If a potential selected applicant cannot be reached by the team of the Initiative within three (3) working days, using the contact information provided at the time of entry, or if the communication is returned as undeliverable, that potential participant shall forfeit.

Offering

Selected applicants will be granted access to an advanced Storytelling Lab taught and facilitated by Douglas Gayeton, award-winning storyteller and information architect, co-founder of The Lexicon. In this course, participants will learn new techniques that will improve their storytelling skills and be able to better communicate their work with a global audience. This skill includes (but is not limited to) how to build a production plan for a documentary, how to find and interact with subjects, and how to shoot a short documentary.

Twenty of the participants will receive a GoPro Hero 11 Digital Video and Audio Cameras by September 15, 2022. Additional participants may receive GoPro Digital Video and Audio Cameras to be announced at a later date. The recipients will be selected by advisors to the program and will be based on selection criteria (see below) on proposals by Storytelling Lab participants. The selections will keep in accordance with Lab criteria concerning geography, active participation in the Storytelling Lab and commitment to the creation of a story for the Initiative, a GoPro Camera to use to complete the storytelling lab and document their story. These recipients will be asked to sign an acceptance letter with terms of use and condition to receive the camera. 

The Lexicon provides video editors, graphic designers, and animators to support the participants to complete their stories.

The submitted stories will be showcased during international and local events, starting from the closing event of the International Year of Fisheries and Aquaculture 2022 in Rome, in January 2023. The authors of the stories will be credited and may be invited to join.

All selection criteria

Storytelling lab participation:

Applicants that will be granted access to the storytelling Lab will be evaluated based on the entries they provided in the online form, and in particular:

  • The completeness of their form
  • The relevance of their story (coherence with the main goal of the initiative and 10 principles)
  • Written motivation explained
  • Geography (the initiative aims at showcasing stories from all over the world so the mix of locations will be a factor that the selection committee will take into account)
 

Applications will be evaluated by a team of 4 judges from The Lexicon, GSSI and the team of IYAFA (Selection committee).

When selecting applications, the call promoters may request additional documentation or interviews both for the purpose of verifying compliance with eligibility requirements and to facilitate proposal evaluation.

Camera recipients:

Participants to the Storytelling Lab who will be given a GoPro camera will be selected based on:

  • Quality of the story (coherence with the initiative and the 10 principles)
  • Motivation demonstrated during the interaction in the online class
  • Participation in the online class (participants that will attend less than 4 classes will be automatically excluded)
 

The evaluation will be carried out by a team of 4 judges from The Lexicon, GSSI and the team of IYAFA (Selection committee).

Incidental expenses and all other costs and expenses which are not specifically listed in these Official Rules but which may be associated with the acceptance, receipt and use of the Storytelling Lab and the camera are solely the responsibility of the respective participants and are not covered by The Lexicon or any of the A Greener Blue partners.

All participants who receive a Camera are required to sign an agreement allowing GoPro for a Cause, The Lexicon and GSSI to utilize the films for A Greener Blue and their promotional purposes. All participants will be required to an agreement to upload their footage into the shared drive of The Lexicon and make the stories, films and images available for The Lexicon and the promoting partners of A Greener Blue.

Additional Limitations

Selection and distribution of the camera is non-transferable. No substitution or cash equivalent of the cameras is granted. The Lexicon and its respective partners and representatives are not responsible for any typographical or other errors in the offer or administration of the Initiative, including, but not limited to, errors in any printing or posting or the Official Rules, the selection and announcement of any selected participant, or the distribution of any equipment. Any attempt to damage the content or operation of this Initiative is unlawful and subject to possible legal action by The Lexicon. The Lexicon reserves the right to terminate, suspend or amend the Initiative, without notice, and for any reason, including, without limitation, if The Lexicon determines that the Lab cannot be conducted as planned or should a virus, bug, tampering or unauthorized intervention, technical failure or other cause beyond The Lexicon’s control corrupt the administration, security, fairness, integrity or proper play of the Contest. In the event any tampering or unauthorized intervention may have occurred, The Lexicon reserves the right to void suspect entries at issue.

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