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Intelligentsia Coffee: Establishing Direct Trade Criteria

Intelligentsia Coffee: Establishing Direct Trade Criteria

Intelligentsia, a Chicago-based coffee company, has some of the highest standards for coffee-buying practices in the industry. They have created a set of Direct Trade Criteria which guides their company's mission.
Included in the criteria is exceptional quality coffee, grower commitment to environmental practices, and a verifiable price to a grower of at least 25 percent above the Fair Trade price.

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